I have always liked the work of Jim Collins. On a recent podcast, he talked about personal values. So, of course, he had my complete attention! He talked about pushing yourself hard to determine your values, asking if someone had observed you over the last year, what would they say were your values?

One of my personal core values is creativity. I found my way to understanding how important this value was to me when I least expected it.

My husband and I have twin boys, and when they were first born, it was a little overwhelming – ok, a lot overwhelming! My parents came out to stay with us, and when they walked through the door, they knew! The dark circles under our eyes were one giveaway, the glazed expression another. We were exhausted! Our happy bouncing baby boys were anything but exhausted. Within 5 minutes, my dad said, “Jan, you and I will take the night shift, and Mom will take the day shift.” They were baby people! Both of them could soothe a crying baby innately.

One afternoon while I was resting, my Mom was getting busy. First, she labelled and alphabetized our spices (that is another great story.) She also found my creative nook. Since the boys had arrived, it hardly resembled a creative nook, more like a dumping ground for all kinds of paraphernalia. She found some of my unfinished sketches, random art supplies, and ideas scribbled on scrap paper. She organized the whole area so that it was fresh and ready for creating.

When I woke up, she said, “your Dad and I are taking the boys for a walk. You take some time for yourself and wander over to your desk.” Mothering was wonderful and yet all-consuming. I thought I would never have time for creative endeavours again. I was sure that side of my brain was asleep! I drifted over and started to dabble. As I connected with my creative self, I realized what my Mom knew long before I did that being able to create is essential to my being (my Mom and I happened to share that value).

Since then, I have always respected and nourished this value within myself. I need space and time to create and imagine in order to optimize my best self. This is when I am most aligned and do my best work. It connects me to my center, grounding me. From there, anything seems possible.

For me, the creative process challenges me to drive invention, discovery, and curiosity. It is also at this junction where I have had spectacular successes and failures, often in equal measure and sometimes at the same time (many future blogs worthy of these examples so stay tuned)!

As purpose-driven leaders, we need to know our own core values. Our values will inform our purpose, and when we are aligned, we will have the impact on the world we know we can. Living and leading from our values is our most effective and effortless way to put our own unique stamp on the world.

It sounds easy, but the process can be challenging. Capturing your core values and finding a way to live by them is worth the effort.

And we are here for it!

If you are ready to put your purpose and values into words and action, The Story Co.’s Leaders Journey to Purpose might be just the course for you.

Interested? Email us at [email protected], and let’s create your path to purpose.