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FutureProof Retail – The Story Co.

Get ready to FutureProof your Retail Business even when the future is uncertain!

After a successful launch of FutureProof Retail Certification in 2021, we are back with Module 2 of our certification series – FutureProof Retail: Holiday Edition

Retail has changed dramatically! It can be overwhelming to keep up and know what is ahead.

We also know the economy will be uncertain for a while, and we know you want to own your unique position in the marketplace and keep growing your business.

What we hear most from retailers?

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“It is so hard to find time to work on my business!”

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“I really need retail specific ongoing education.”

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“I love both my online and my bricks and mortar store and would like them to be more profitable.”

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“I don’t have a long range plan, I feel like I am just surviving and that feels overwhelming.”

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“I am exhausted and need some fresh ideas.”

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“I’d like to know what is new in retail and how I can be on top of my business / what are the national benchmarks that I should be aware of.”

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“The holiday season means so much to our business and this year it means everything! I need to make sure it delivers.”

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Why Attend?

We don’t do average! You will be immersed in a workshop approach that allows you to work on your business while being filled with the latest retail insights.

The 1.5-day event is intimate and immersive, so seats are limited.

Sign up now

From Saskatchewan?

This certification qualifies for RESKILL SK Training GRANT. Read more HERE

If you qualify and want to apply, let us know and we can send the information you need. If you have not yet used this grant this year, it covers $5000 in training for any “employees” in your company. This includes retail owners if you are set up as an employee.

Email us

  • 2022 global trends and innovations and how you can leverage them this holiday season and all year long.

  • Store check up: we get into the details and help you to optimize every aspect of your retail operation. This includes benchmarking and global best practices.

  • Creating my FutureProof Retail Plan© Part 1: overcome the overwhelm with a plan that gets you where you want to go.

  • What is your Story? Brand building that is true to your purpose and creates unforgettable experiences.

  • Key challenges in retail: riding the waves of supply chain and human resource challenges. Hear from our panel of experts on issues that are challenging retailers today.

  • Holiday Planning

  • Visual Merchandising

  • Promotions, Pricing, and Campaigns that resonates

  • FutureProof Retail Plan Part 2: The Roadmap

Monday Evening VIP event:

For 2021 FutureProof grads only. A chance to mastermind, catch up, support, and learn from each other

Each participant can also book a 2:1 Virtual 60-minute individual coaching with Janet and Lisa

  • 1.5 days of facilitated workshop sessions that get you working on your business

  • Your own FutureProof Workbook

  • A copy of the 2022 Global Trends and

  • Innovations in Retail ebook

  • A 2:1 60-minute individualized coaching session

  • with Janet and Lisa following the workshop

  • An unforgettable experience and opportunity to

  • learn from other retailers

Cost . $1750.00*

OR

  • 1.5 days of training,

  • 2:1 60-minute virtual coaching,

  • and VIP event

Cost . $2100.00*

Sign up now

*payment plans are available

Retail has changed dramatically, and it can be overwhelming to try and keep up and know what is ahead. Juggling ever-changing Covid protocols, launching online stores, managing cash flow, all while keeping a smile on your face is a lot! Although everything has changed, the day is still only 24 hours long!

We also know the economy is going to be uncertain for a while longer and we know you want to own your position in the marketplace and keep growing your business.

So we have created the FutureProof Retail Certification Program!

What does it mean to FutureProof your retail business? It means we help you anticipate the future and develop innovative strategies to increase your resilience to change, so you can thrive.

A one-stop shop to learn about:

Retail trends and processes for 2021 and what this means for your business?

Using the StoreDoctor Report to understand exactly where you are now in your business

Creating your Futureproof Road map for your very own go-forward strategy. Understanding exactly where you are now, what might be getting in your way, and where you want to be.

The power of your brand and how to strategically leverage your unique story, no matter what platform you are on.

Janet Lee, The Story co.

Lisa Hutcheson, J.C. Williams Group

Two industry-expert instructors; Janet Lee from The Story co. and Lisa Hutcheson of J.C. Williams Group, will deliver a comprehensive program including training, workbooks, along with live coaching and mentorship. 

For the dynamic duo of Janet and Lisa, the passion for retail runs deep! 

It is only surpassed by their drive to help retailers. 

Janet has managed shopping centres, owned a bricks and mortar store, and manufactured and wholesaled a line of clothing to 370 stores in U.S and 120 across Canada. The last 15 years with the Story co. she has focused on building sustainable brands.

Lisa founded Lisa Hutcheson Consulting and is also a partner with global retail consultancy J.C.William Group. Lisa is a sought after keynote speaker, the media go to expert for retail trends and author of 4G retail, a series of digital books written for the Retail council of Canada. 

Questions for Janet and Lisa?

email us

The FutureProofing Retail Certification Program (FRC) is a 4-module digital program that includes integration coaching with our experts.

01 Store Doctor
02 Creating a Killer Strategy
03 Retail Trends and Innovations
04 FutureProofing Roadmap
05 Integration Tutorial

90-minute one on one coaching call with both Janet and Lisa to go through your FutureProof Roadmap answer any questions from your store doctor exercise and get you focused on the road ahead.

Ready?

Let's do this

Questions about the subsidy?

email us

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Copyright The Story Co. 2021. All Rights Reserved
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